It has been over three months since Bud Light thought controversial titface performer Dylan Mulvaney, the Jar Jar Binks of TikTok ingénues, would be a good spokesman for them. Now, it's as if millions of bottles suddenly cried out in terror and were silenced. If these viral photos are any indication, big box store Costco is about to blow the water that identifies as beer off the shelves with its DEATH STAR.

Or, its "star of death." But you thought the same thing I did when you read it.

According to viral photos on the bird app, Bud Light has been marked with the "star of death." Newsweek says the small asterisk at the top right-hand corner of items' price tags is a signal the product will no longer be restocked once it is sold out. It is unclear what Costcos these photos are from.

I've never been a big box store guy. Growing up in the olden days, you could only get membership depending on what company you worked for. I know people are obsessed with Costco's hot dogs. And it makes me giggle that the BJ's by me is next to a Hooters. But can you imagine any store deciding to no longer carry Bud Light? Let alone a major retailer like this? That is how bad and how much of a colossal f*ck up this has been for the company.

If true (the company didn't respond to Newsweek and I'm just here for the content), Bud Light has gone from being the most iconic beer in America to no longer being sold in stores. Costco thinks the real estate would be more profitable if they replaced Bud Light with a 96-pack of mac and cheese or a box of those cheap sweatshirts.

All because a now-disgraced marketing elitist lashed out at Bud Light customers as "fratty" and "out of touch. It was more important to appeal to consumers who don't drink Bud Light out of hatred of the kinds of people who do drink Bud Light. This was three months and over twenty-billion dollars ago.

Now the beer is being removed from shelves because executives are too busy sticking their noses up at middle-class, blue-collar, rube America to say "whoops, we f*cked up."

><><><><><><

Brodigan is Grand Poobah of this here website and when he isn't writing words about things enjoys day drinking, pro-wrestling, and country music. You can find him on the Twitter too.

Facebook doesn't want you reading this post or any others lately. Their algorithm hides our stories and shenanigans as best it can. The best way to stick it to Zuckerface? Sign up for our DAILY EMAIL BLASTS! They can't stop us from delivering our content straight to your inbox. Yet.